Pippa & Pluk began with a little piece of home.
Growing up in the Netherlands, I was surrounded by a quieter approach to children's clothes — natural materials, beautiful quality and simple pieces made to be worn again and again.
After becoming a mother and moving to Australia, I found myself searching for those same pieces for my own children, Louis and Phoebe. Pippa & Pluk grew from a desire to bring them here.
From Europe, chosen for Australia
Pippa & Pluk brings together European brands that I genuinely love and would choose for my own family.
Rather than following trends or constantly bringing in something new, I look for pieces that can become part of everyday childhood — comfortable enough to play in, beautiful enough to pass on, and made from materials that feel good against little bodies.
Natural fibres are at the heart of the collection, from organic cotton and merino wool to wool & silk.
Everything is selected slowly and intentionally, with a focus on quality, craftsmanship and longevity.
OUR COLLECTION
How I choose our brands
Every brand at Pippa & Pluk is chosen with intention — for the materials it uses, the way its pieces are made, and how they feel and live on little bodies.
Many of the brands I choose are ones I know and trust from Europe, with a focus on organic cotton, merino wool and wool & silk. Certifications such as GOTS and IVN BEST offer further reassurance around materials and production.
But ultimately, the collection is very personal. Everything I bring to Pippa & Pluk is something I would genuinely choose for Louis and Phoebe — comfortable for everyday childhood, beautiful in its simplicity, and made to last.
FROM OUR HOME TO YOURS
Wrapped with care in Melbourne
I wrap every Pippa & Pluk order by hand, finished with tissue paper and our signature red bow.
For me, the experience doesn’t end with choosing beautiful pieces. I want opening a Pippa & Pluk parcel to feel considered too — whether it’s something for your own little one or a gift for someone you love.
These clothes often become part of everyday family memories: a first outfit, a favourite cardigan, or a piece passed down between siblings.
It’s a small detail, but one I love being able to do myself.